It's Only A Muscle...What's In It For Me?

Lesley told me today about something really interesting that she saw on TV yesterday on a chat show.

She went into great detail about how this guy was able to push the hosts' outstretched arms down...just because they were focusing on someone or something negative.

The thing is...I told Lesley about the principle behind this very same process (muscle-testing or kinesiology) only last week as I explained a little about the book I was reading.

Shame that it went 'in one ear and out of the other'!

After I told her, Lesley said that she vaguely remembered me telling her about something similar...but couldn't say exactly what it was.

Just goes to show that it's not what you SAY or DO...it is HOW you say it and HOW you do it that are more important.

It's a similar principle where success coaches are concerned (or any coaches for that matter).

So many of them get so hung up explaining the PROCESS of what they are doing...when a simple coaching session will soon answer the question that their prospect is asking - "What's in it for me?"

Just because I don't speak to you personally on the phone doesn't mean that I am not coaching YOU...even as you are reading this.

I am. (cue outrage amongst 'proper' coaches)

You see...if I can get YOU to make decisions and ask yourself questions based on what YOU ALREADY KNOW...then that is EXACTLY what the process of coaching stems from.

Sure...there may be other things that work better on a one-to-one basis...but whether I am 'coaching' you in the 'normal' way or not...aren't you STILL getting something out of this?

That's the key.

Everyone asks "Yeah...but what's in it for me?"...and therefore the easier you can make it obvious what THAT is...then you are on the way to make people take notice of YOU.

Whatever you may want to do in your life.

Posted by vurnumg

stop procrastination

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