I must subscribe to about 100 ezines.
I spend a lot of my day surfing for information.
And...guess what?
There are an awful lot of 'sheep' online!
You know - those people who just copy what an 'expert' does - and then just fills in the gaps. No wonder most of these people barely make a living online.
When you see the same article in about five ezines within a matter of days - then it makes me wonder if such people have 'got it'.
I wonder if they understand that they need to a) be original and b) put in the necessary effort...in order to keep people like you and me reading.
I could take ten minutes to copy and paste articles from other people for my ezine - but I'd rather spend most of an entire day writing the articles and putting it together myself.
To some people this may seem like a 'false economy' but...in the end...when the dust settles and some form of normality begins to come over the Internet - it will all come down to the same thing...
Relationships.
As in the 'real' world - you would undoubtedly want to do 'business' (in whatever form) with someone you like and respect and trust than someone who just contacts you when THEY need your business.
So - like with most things - the online world is no different.
You need to put the effort in BEFORE expecting the reward.
It may mean that you appear to 'fall behind' the sheep for a time - but everything will fall into place in the end...if you're patient enough.
Posted by vurnumg